In 2023, Starbucks did its largest reuse test with TURN

Ryan Everton
5 min readFeb 21, 2024

In 2023, TURN implemented a reuse pilot with Starbucks.

Starbucks offered customers reusable cups to go. When returned to a smart bin, they’re cleaned and used again.

Below is a reprint from the Fast Company article on the launch.

BY ADELE PETERS

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Ryan Everton

I’m the CEO of the worlds leading reuse company TURN. I am a kiwi based in San Francisco dedicated to ending single use plastic in exchange for reuse.